My Amazing Brain Schools Programme - Brain Health Scotland

Why you should vote for My Amazing Brain Schools Programme - Brain Health Scotland for the People’s Choice Award

By 2050, dementia cases will treble to over 150 million. For the first time, our campaign empowers children to know how they can protect themselves against this disease. Since October, our free My Amazing Brain resources have reached over 250 schools and 10,000 children. We also offer a family guide to encourage healthy habits at home. Our aim is to reach every primary school in Scotland. Today’s children will be the first to grow up knowing how to keep their brains healthy for life. The My Amazing Brain Programme is a forward-thinking approach to prioritise brain health and prevent dementia.

Research shows that 40 per cent of dementias could be prevented through lifestyle changes. Our evidence-based campaign empowers children to keep their brain healthy. It is based on the fact there are as many connections between brain cells as stars in the galaxy. Through animations and activities, children imagine their brain as being full of stars, and learn that healthy habits like social activity, nutritious food, sleep, relaxation and head safety will keep their stars shining. The programme has been co-designed with parents, teachers and people with lived experience of dementia to offer learning opportunities in class and at home.