SCVO comms network: charity reporting guides

In this latest session of the SCVO comms network, we'll be joined by representatives from Samaritans Scotland and the Joseph Rowntree Foundation (JRF) to explore the power of reporting guides—including how they can support your work and help your organisation communicate more effectively. We'll look at how your organisation's areas of interest are represented in the media, and how to use reporting guides to influence this.

• Learn directly from Samaritans Scotland and JRF about their approach to creating effective reporting guides
• Discover practical tips for shaping narratives and working with journalists
• Understand how to represent your organisation’s work more thoughtfully and effectively in the media.

Charities are often the experts in their field, but are often an untapped resource for journalists. Knowing how to talk about complex and sensitive issues—while respecting lived experience—can make all the difference in shaping public conversations.

In this session, you'll hear practical tips from representatives of Samaritans Scotland and the JRF about representing your organisation's work, with time for questions.

The session is for anyone working or volunteering at an SCVO member organisation who is:

• Involved in communications, media, or storytelling
• Interested in creating or improving reporting guides
• Looking to strengthen their organisation’s impact through improved messaging and representation.